Benefits of the Toothfriendly logo

The Toothfriendly logo is a symbol of quality which instantly conveys a clear message to the consumer: this product is safe for teeth.

The self-explanatory design ensures that even illiterate children understand the meaning of the eye-catching, friendly symbol.

The testing requirement guarantees that the Toothfriendly logo appears only on products of consistent high quality in terms of dental safety.

Products with the Toothfriendly symbol have the support of dental organisations and are recommended by dentists.